JOURNALS

ABSTRACT

are less involved in these sacred practices due to urbanization and Western cultural influences. Moreover, the rise of digital platforms has shifted attention away from traditional community rituals towards virtual spaces, further undermining the legitimacy of ancestral veneration. The survival of these customs is seriously threatened by the growing digital divide between the younger and elder generations. The paper proposes the utilization ofAI because it has the potential to save ancestral practices by integrating them into the digital age, including the next generation, and raise public consciousness through educational initiatives.